Hooks, Angles & Social Posts
Angles and hooks
| Angle | Who it is for | Opening hook |
|---|---|---|
| Problem: the wrong men keep showing up The first women's issue has a section on inviting the right man for the real you and the habits that quietly sabotage it. | single women 30-55 who attract men they don't want Where: women's dating email lists, Facebook groups | “You know exactly the kind of man you want. So why is he never the one who asks you out?” |
| Problem: stuck as the friend Both sales pages open with 'you end up being their friend rather than their lover', so the reader recognises himself straight away. | men 25-50 who get on well with women but rarely get dates Where: men's self-improvement lists, YouTube, Reddit-style communities where allowed | “She laughed at every joke, talked for an hour, then called you a great friend. Here is what usually went wrong.” |
| Monthly coach, not another book The 12-issue monthly format is the product's real difference and answers the 'I never follow through' objection. | readers who have bought dating books and stalled by chapter four Where: warm lists, newsletters | “Most dating books get read once and forgotten. This one turns up again next month.” |
| Starting over at 40, 50 or 60 The page says it is built for anyone 'whether you are 26 or 62' and starts with confidence and insecurities. | divorced or widowed men and women back in dating after years away Where: midlife lifestyle lists, Facebook groups for divorced parents | “The last time you dated, nobody swiped. Here is a course that starts from the ground up.” |
| No pickup scripts The men's page promises social skills 'without using risky and potentially damaging PUA techniques'. | men put off by PUA routines Where: men's lifestyle blogs, podcasts | “If memorising lines makes you feel like an actor, there is a better way to talk to women.” |
| Body and confidence together (men) The men's series mixes lean muscle, food and fitness with conversation and confidence in every issue. | men who train or want to start, and want it to help their dating life Where: fitness lists, gym communities | “Your workouts and your dating life are more connected than most coaches tell you.” |
| Make 'be yourself' work (women) Issue 1 for women has a three-step formula for exactly that. | women tired of rules and games Where: women's lifestyle and wellbeing blogs | “Everyone says 'just be yourself'. Nobody tells you how to make it work on a first date.” |
| The spark has gone quiet (couples) Both pages cover relationship maintenance, conflict, communication and creating passion that lasts, plus a sealed section on intimacy. | women and men in long relationships where attraction is fading Where: marriage and relationship lists | “Nothing is wrong, exactly. It just feels flat. That is fixable.” |
| Online dating that works (men) A later men's issue sets out 10 Rules of Online Dating and the perfect first date. | men using dating apps with few replies Where: tech and lifestyle lists, YouTube | “Ten rules for online dating that most men break in their first message.” |
| Low-cost start A $27 first issue with a 60-day refund is an easy first step; stating the monthly billing up front keeps refunds down. | careful buyers who don't want a big upfront spend Where: deal-minded lists, P.S. lines | “One issue, $27, with 60 days to ask for a refund. Then one issue a month if you keep going.” |
Social media posts
Women, a question for you: have you ever ended up as a man's friend when you were hoping for more?
The Ultimate Attraction Transformation Series for Women takes that on from several sides at once: confidence, conversation, understanding men, health, and keeping a relationship good. One issue a month for 12 months, $27 per issue, 60-day refund.
Details here (affiliate link): https://meetysweet.com/?aff=YourIDHere&pg=monthlywom&id=YourTracking
What is the one dating habit you wish you could drop? Tell me below.
For the guys: if pickup lines make you feel like an actor, you are not alone.
Slade Shaw's Ultimate Attraction Transformation Series for Men covers confidence, conversation, fitness and relationships, month by month, without the scripts. $27 for the first issue, then $27 a month for the 12-issue course, with a 60-day refund.
#ad https://meetysweet.com/?aff=YourIDHere&pg=monthlymen&id=YourTracking
#ad Most dating advice gives you one trick. This course gives you a year.
The Ultimate Attraction Transformation Series sends one issue a month for 12 months, with separate courses for women and men: confidence, conversation, health and fitness, dating, and keeping a relationship warm, plus audio interviews each month.
First issue $27, then $27 per monthly issue. 60-day refund. Link in bio (affiliate link).
#datingadvice #datingtips #relationshipadvice #confidence #selfimprovement #datingover40 #modernlove #attraction
X / Threads
Read a dating book, forgot it by the next date? This one arrives monthly: 12 issues, separate courses for women and men, $27 per issue, 60-day refund. #ad https://meetysweet.com/?aff=YourIDHere&pg=monthlywom&id=YourTracking
Title: A 12-month dating course, one issue at a time
Description: The Ultimate Attraction Transformation Series covers confidence, conversation, understanding the opposite sex, health and fitness, and keeping a relationship strong, with one issue and audio interviews each month. Separate courses for women and men. First issue $27, then $27 per monthly issue, 60-day refund. #ad (affiliate link)
Board ideas: Dating Advice, Relationship Tips, Confidence and Self-Care
Alt text: A woman in her forties reading on a tablet with headphones on a sunny sofa.
#datingadvice #relationshiptips #selfconfidence #datingtips #loveadvice
TikTok / Reels / Shorts
(0-3s, to camera) "Why does every dating book work for exactly one week?"
(3-12s) "Because you read it once, it makes sense, and then nobody reminds you. Next date, same old habits."
(12-22s, show phone with the sales page) "This course takes a different approach. It sends one issue a month for a year: confidence, conversation, fitness, relationships, plus audio interviews. Separate versions for women and men."
(22-30s) "First issue is $27, then $27 a month, with a 60-day refund. Link in my bio, and yes, it's an affiliate link."
On-screen text: #ad | 12 issues | $27 per issue
#ad #datingadvice #datingtips #relationshipadvice #selfimprovement
YouTube description
Disclosure: this description contains an affiliate link. I may earn a commission if you buy through it.
Ultimate Attraction Transformation Series (Meet Your Sweet)
Women's edition by Mirabelle Summers, men's edition by Slade Shaw.
What it is: a 12-issue course delivered one issue a month as a download, with audio interviews with dating experts each month.
What it covers: confidence and insecurities, conversation, understanding the opposite sex, health and fitness, dating, communication, conflict and lasting passion.
Price: $27 for the first issue, then $27 per monthly issue for 12 issues.
Refund: 60 days from purchase.
Women: https://meetysweet.com/?aff=YourIDHere&pg=monthlywom&id=YourTracking
(Men: use your men's link here.)
Story, 3 frames.
Frame 1: "Ever read a dating book and forgotten it by the next date?" (poll sticker: Yes / Every time)
Frame 2: "This course arrives monthly instead: 12 issues, separate versions for women and men, audio interviews each month."
Frame 3: "$27 first issue, then $27 a month, 60-day refund. Tap the link sticker." Label: #ad, affiliate link.
#ad